BEST OVERALL
Best overall speaks to every element of website design and development—design, navigation, user experience, imagery, mobile and video. For brokerage websites, we looked at branding, navigation, search, property detail pages, community pages and overall lead and registration flow. These are the best of the best.
WILLIAM PITT AND JULIA B. FEE SOTHEBY’S
Compass
@Properties
The Agency
Halton Pardee
Nationwide
Core
First Team
Simply Vegas
Keefe Real Estate
JB Goodwin
Amherst Madison
Matt Laricy Group
BHHS Georgia
Today Sotheby’s
Houlihan Lawrence
Iowa Realty
Saunders
Dickens Mitchener
Crye-Leike
Long & Foster
Matt Curtis Real Estate
Rochelle Maize
Remax Results
Aspen Snowmass
BEST COMMUNITY
Websites that provide quick searches for towns and communities make it easier for visitors to find specific information. Landing pages should provide emotional insight on each community, such as amenities, average home price, market data, imagery, facts, maps and lifestyle.
WILLIAM PITT AND JULIA B. FEE SOTHEBY’S
@properties
First Team
Compass
BHHS Georgia
Iowa Realty
Amherst Madison
Long & Foster
Halton Pardee
Briggs Freeman
BEST DESIGN
Website design and user experience often depends on users understanding of how the website works. There should be a unique value proposition (UVP) addressed on the home page that states who you are, what you do and why people should care. User experience consists of several variables including layout, clear navigation, usability and branding on a website.
THE AGENCY
Compass
Simply Vegas
First Team
@properties
JB Goodwin
WILLIAM PITT AND JULIA B. FEE SOTHEBY’S
Nationwide
Halton Pardee
Matt Curtis Real Estate
BEST MOBILE
The idea of responsive web design is to make websites that fit multiple screen sizes. For the design and development, it means one version of the website that adjusts to both desktop computers and mobile devices. Fluid layouts, flexible images and individually catered landing pages are the three technical ingredients for responsive web design.
Compass
The Agency
Nationwide
Core
Halton Pardee
@properties
WILLIAM PITT AND JULIA B. FEE SOTHEBY’S
JB Goodwin
The Goodhart Group
Aspen Snowmass
BEST PROPERTY DETAIL
These pages give your customers detailed data and information at the property and market level. Home details that include historical sales price, year of sale, tax information, bedrooms and baths and other data points should be included. Also, a highly ranked website will allow users to easily query for comparable sales.
Compass
WILLIAM PITT AND JULIA B. FEE SOTHEBY’S
Keefe Real Estate
Nationwide
Houlihan Lawrence
Saunders
Crye-Leike
Remax Results
Matt Curtis Real Estate
Long & Foster
BEST VIDEO
Creative and professional videos take a prominent position in web design and overall web presence. To produce a successful real estate video, you must film with technical awareness, appropriate platform, quality content, engaging audio and powerful transitions that speak to your brand.
Core
Halton Pardee
Matt Laricy Group
WILLIAM PITT AND JULIA B. FEE SOTHEBY’S
Today Sotheby’s
Dickens Mitchener
Amherst Madison
Rochelle Maize
ERA Grizzard
Briggs Freeman
BEST ASSOCIATION/REGIONAL MLS
The websites all include design elements that are considered to be the latest trends. Each of the sites below demonstrate being used the right way to showcase beautiful associations. Get inspired by these amazing association designs.
Virginia
Mainstreet
Colorado
Denver Metro
West Maricopa
Florida Regional
San Diego
Washington
California
North Carolina
Marketing
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